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April 21, 2009
MyProductAdvisor.com Launches Enhanced Television Shopping Advisor
Reflecting Consumer Insights for the latest TV Features and Capabilities

Palo Alto, California, USA  April 21, 2009 – MyProductAdvisor.com today announced the launch of its most powerful TV Shopping Advisor to date.  The “Advisor” is a real-time intelligence portal, measuring consumer preference for product features and capabilities.  MyProductAdvisor.com offers shoppers an unbiased source that recommends product purchases specifically suited to their needs.  In turn, Enterprise companies utilize the sophisticated intelligence generated by the preference data collected.

“Our TV Enterprise Clients place significant value on the insights generated by active, in-market shoppers” says Rich Falcone, President, MyProductAdvisor.com.  “This current version of “Advisor” recognizes the rapid assimilation of technology in today’s TV marketplace.  Manufacturers and Retailers can more confidently predict shifting consumer sentiment for features and capabilities, and appropriately affect their ‘Go to Market’ strategies”.

About MyProductAdvisor.com (Market Insight Corporation)
ProductAdvisor.com is a consumer facing website that provides a real-time portal into the minds of consumers.  This online service empowers shoppers through a process that gathers their preferences for specific product attributes.  MyProductAdvisor.com delivers unbiased buying recommendations to the shopper, and the preferences it collects fuel a powerful consumer intelligence system.  Enterprise companies utilize the intelligence as a unique measure of shifting consumer sentiment.  Market Insight Corporation, the company behind MyProductAdvisor.com, was established in 2003, and is led by recognized industry executives.  The company is based in Palo Alto, California, USA.
www.myproductadvisor.com        www.marketinsightcorp.com

Contact:
media.relations@myproductadvisor.com
(650) 320-8222 ext. 223